Thursday, September 29, 2016

Chevrolet Reaches Out to Loyalists With Truck Legends

 

In an interesting marketing strategy to better organize its truck buyers, Chevrolet is creating an exclusive Truck Legends club. Membership is open to anyone with a pickup truck or SUV with more than 100,000 miles on the odometer, or anyone who's purchased or leased two Chevy trucks in their lifetime. Granted, that leaves the "exclusive" club open to just about anyone who's owned a Chevy, but it could be an interesting and valuable way to bring Chevy loyalists closer to the truckmaker and collect some interesting stories.

Membership to this Chevy club does require registering at its website, which means giving some of your personal information and telling about your current or past pickups. In return, Chevy will offer members some interesting gifts and rewards that range from mileage decals to free car washes and discounted oil changes. It'll even offer some once-in-a-lifetime experiences, such as front-row seats at sold-out MLB games or getting a personal behind-the-scenes tour of upcoming models.

The Chevy Truck Legends program is open now for registration, but it's not clear how the stories about your pickups will eventually be used beyond making you more or less eligible to win different prizes. We're hoping Chevy will make those pickup and SUV stories available so we can all enjoy them.

The customer program will first focus on Texas owners and participants but will roll out nationwide in 2017.

Source: http://news.pickuptrucks.com/2016/09/chevrolet-reaches-out-to-loyalists-with-truck-legends.html


Tuesday, September 27, 2016

Aluminum Removable Tool Tray, No Plastic! - Highway Products



Tool trays made of plastic will crack, bend and break. These durable aluminum tool trays sit high on the tool box for easy access. The easy-to-grip handle enables you to remove the tray or you can slide it to the side. This simple, yet functional design allows you to organize smaller items that would normally get lost on the bottom of your tool box.

Sunday, September 25, 2016

Chevrolet Joins Trailering Leaders to Create Integrated Experience


Industry Collaboration Key to Improved Trailering

 

DETROIT — Each year, approximately 1.2 million horse, boat, RV and work trailers are sold in the United States. These trailers are primarily pulled by fullsize trucks and SUVs, and Chevrolet believes there is an opportunity to help trailer manufacturers and industry leaders better understand the future direction of truck and trailering technology.

As an award-winning industry leader in trailering, Chevrolet is partnering with the Recreational Vehicle Industry Association (RVIA) and the National Association of Trailer Manufacturers (NATM) to create a more integrated trailering experience for trailer owners.

“Our owners are often towing something, from an RV to construction equipment, that is more valuable than their truck,” said Tim Herrick, General Motors future truck executive chief engineer. “Unequivocally, they tell us that they are looking for a better towing experience. Safer, easier, with more integration between their trailer and their truck.”

By working directly with the industry, Chevrolet will help trailer manufacturers develop technologies that improve combined trailer and truck safety and industry safety standards. The partners will also work to increase communication between truck and trailer to provide the driver with more information and help alert customers to prevent trailer tampering or theft.

“This partnership with Chevrolet is part of the trailer industry’s continued commitment to improving safety,” said Pam Trusdale, executive director, NATM. “We are confident that we can collectively improve not only the towing experience for consumers but also public safety, which is why NATM is excited about working with Chevrolet.”

 “Safety and ease of use are key considerations for families that use RV trailers,” said Bruce Hopkins, RVIA vice president, Standards. “We’re pleased to partner with Chevrolet and NATM on this project to create a safer, simpler and easier towing experience.”


About Chevrolet
Founded in 1911 in Detroit, Chevrolet is now one of the world's largest car brands, doing business in more than 115 countries and selling more than 4.0 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature engaging performance, design that makes the heart beat, passive and active safety features and easy-to-use technology, all at a value. More information on Chevrolet models can be found at www.chevrolet.com.

About the Recreation Vehicle Industry Association
With offices in Reston, VA and Elkhart, IN, the Recreation Vehicle Industry Association is the leading trade voice representing the $50 billion RV industry. RVIA represents approximately 400 manufacturers and component suppliers producing 98 percent of all RVs made in the United States. As owner of the National RV Tradeshow and California RV Show, the association promotes and protects the RV industry and its members by focusing on government affairs, standards development, technical education, networking events, and industry research and trends. In addition, RVIA partners with leading RV dealers to expand the RV lifestyle through the Go RVing advertising and promotional campaign.

About the National Association of Trailer Manufacturers
National Association of Trailer Manufacturers (NATM) is the Association of light- and medium-duty trailer manufacturers and suppliers to the industry. Founded in 1987, NATM is dedicated to improving trailer safety and performance. The Association seeks to promote awareness of safety and provide a voice for trailer manufacturers and their suppliers when issues of trailer safety and regulation are considered by Congress and relevant government agencies. NATM’s dedication to improving trailer safety is achieved in a myriad of ways, but primarily through the Compliance Verification Program. The Program is mandatory for all trailer manufacturer members, and requires biennial verification that members have the manufacturing processes in place to build trailers that meet Federal Motor Vehicle Safety Standards (FMVSS) and industry best practices. To find out more about NATM please visit www.NATM.com.

Friday, September 23, 2016

PTO Driven Underdeck Systems



Experience the power, streamline design and cost savings of Vanair's Underdeck Systems of mobile air compressors and generators.

Thursday, September 22, 2016

It Floats! - Full Floating Rear Axle Explained (1936)


Prelinger Archives: Chevrolet Truck Department

This is without a doubt the best video I've ever seen to explain the full floating rear axle. It would have been only better by comparing it to a semi-floating rear axle. Even though it is 1936 and a long time ago, the design is essentially the same. Thank you the the Prelinger Archives for putting this on YouTube and for Chevrolet for having it made.

Wednesday, September 21, 2016

Monday, September 19, 2016

2016 Silverado LTZ Trailering Mirror Features



Mike Olin of the Paradise Chevrolet Fleet team explains how the trailering mirrors work and all the different features that come with this mirror package.

If you have any questions, contact the Paradise Chevrolet Fleet Department at 951-252--2980, and you can visit our Fleet website at http://www.paradiseworktrucks.com and find a wealth of information about truck bodies and Chevrolet product.